Today, four in five consumers use search engines to find information about local businesses. However, local online marketing is getting more and more competitive. Standing out is a challenge, but it is possible if you work at it. During this webinar produced by SCORE, a resource partner of the U.S. Small Business Administration, you will learn:
- The top online directories/citation sites you should get your business listed on
- What’s NAP and why it’s important
- What pictures you should add to your listing and who else can add them
- Why frequently logging into your listing is crucial and how it can prevent business from being lost to your competition
- How long videos should be and what formats to upload
- Other local SEO strategies that your competitors probably aren’t using